Project: YOU – Be Seen & Get Comfortable in Your Marketing

Get Comfortable Being You

On Camera + Off

Get instant access to the Creating Your Own Safety Audio Training.

The whole course is just $497.

Have you ever thought "I can't go there" or "say that"?

Does making videos have you ALL freaked out + up in your head?

Is it taking you a TON of time + it's much not fun at all?

I get it - when I finally forced myself to start doing videos after 3 years of business, I was entirely sideways about it. I did fine on camera but inside – oh my. I was a mess.

This is about YOU - in person, in your business and at home – confident and able to say what you need to say – in way that can be HEARD by others.

When you’re not holding back or over-compensating, your message is strong and clear, resonating with the right people at the right time.

Your Growth

By the end, you will...

  • Be comfortable showing your face in pictures and video, so you get out of your head and get to BE YOU.
  • Stop over-thinking what you’re going to say and get your videos done faster, so you’re actually sharing what you have to say (your message).
  • Share your perspective with passion and without overcompensating (so there is zero to “proving” energy).
  • Start sharing your expertise and opinions in video (+ in LIFE) in a way that feels good (and isn’t hype-y or sales-y).
  • Build trust with folks quickly because you so clearly know your stuff in a way that really connects.

All so you begin marketing yourself in a way that feels like you –

because it IS you, your voice + your message.

When your voice is this strong and this clear, you’ll reach + help more people,

because they like what you’re saying + who you’re being.

What folks are doing after Project: You...

One gal bought a new colorful wardrobe since her

blacks + navys didn't suit her anymore.

Sofia W., Maryland


I notice I am more inclined to just turn on the camera and take a video. I have limited time and I’m more prolific than ever because I’m prepared and I don’t procrastinate putting my face out there like I used to.

I actually have MORE time because I’m not worrying about what others will think. – Sofia W.

1

Week 1: Shake It Out

Let go of fears about what you look like

- and learn how others SEE you. 

Receive the true reflection of who you are to others:

how beautiful, adorable and wonderful - so you start to believe it! 

2

Week 2: Let It Out

Show your quirky side - the YOU of YOU -

and allow yourself to be cheered on for it. 

Learn who you are for others when you show up + bring more

 of yourself out: your silly, goofy + your sense of humor. 

3

Week 3: Own It

Start sharing your business expertise + messaging 

in a way that feels good (and isn't sales-y or hype-y).

Bring out your gifts + genius, elaborating with mini-lessons +

see how what you say makes a big difference.

Suparna D., London, U.K.


It was absolutely amazing I gained so much confidence and I've become a lot more comfortable filming myself and recording myself. I've been sending video notes to potential clients as well - it's been a really good 21 days. - Suparna D.

After 21 days, you will FEEL it + others will SEE it.

Showing up as all of ourselves + in a way that can be heard by others is what will change the world. It's that simple.

So I'm making this a super easy decision for just $497

If you know anything about me,

You know I’m fierce about creating our own safety

in order to stretch our limits + capacities.

That’s what we’ll be doing in a safe, supportive and loving community

of other visionaries up to BIG things in the world.

How It Works: 


When Do We Do It?

Next Round starts Monday, March 6th

  • -> Kick Off Training Call - Monday, March 6th
  • -> Live Training Call - Monday, March 13th
  • -> Live Training Call - Monday, March 20th
  • -> Live Training - Monday, March 27th

    -> Live Training Call - Monday, April 3rd

    -> Live Training Call - Monday April 10th
  • -> All Calls are at 1pm LA  / 4pm NYC / 9pm London

What You Get

-> 21 Days of Email Prompts to help you show more of yourself bit by bit, so you are comfortable in your own skin + on camera.

-> (6) Weekly Live Training Calls each Monday

  • -> Marketing ideas + prompts that feel good. 
  • -> A TON of insight, mindset shifts and distinctions throughout. 

What To Do + Where It Happens

 -> Post 1 Photo or Video per day (No Retakes! This is not about 27 retakes).

  • -> Private Facebook group - "Just Us" + 100% Judgement-Free, and it's where the magic + interaction happens. 

Wendy Y., Los Angeles, CA


The biggest takeaway, is something I've known all along and do a pretty good job of, but had never applied to technology: and that is to find a way that works for me.

After Project: You, I realized my black, navy and white wardrobe didn't fit me anymore, so now I own several brightly colored dresses. - Wendy Y.

A Little About Me + How Project: YOU came to be...


I'm Sarah Michael and I’m ALL about you letting go of what you think other people want from you, so you can bring MORE of yourself out in your marketing.

That’s where the magic + money happen.

I work with coaches, healers and experts struggling with marketing and sales, who want to nail down their words in any conversation and own their value, so they create real financial results without the cost to themselves.

From messaging, marketing, pricing strategy, lead generation and value-based offers, I show clients how to leverage feminine and masculine strengths to get results that feel good and create a sustainable, fulfilling business. 

When I finally forced myself to start doing videos after 3 years of business, I was entirely sideways about it. I did fine on camera but inside – oh my.

I was doing them, but the entire process of shooting the video took hours and tons of flop sweat, of worry and wonder and what about this… what about that? Oy.

That’s how Project: YOU started, with me just trying to work through all that stuff, a self-imposed authenticity challenge of sorts. At the time, I had just been introduced to Snapchat, where anything posted disappears either immediately or within 24 hours.

I’d been trying to figure out its allure and was baffled "But why?” I wanted to know. “Why would you post things that disappear like that?”

But then I saw it: a friend whose Instagram feed is carefully cultivated and maintained was the total goofball on Spanchat. That got me thinking and I realized: “aha! it's about a greater degree of self expression!"

And that, I can totally get behind. So I created my Own Safe Space, with a handful of good friends on Snapchat, and began the exact same process as Project: YOU.

First, the physical insecurities, then the quirky, all-me "what if I'm TOO much?" and finally, sharing some of my business expertise. 

It worked, and it worked fast. It will work for you, too. 

Daria H., Portland, OR


As a child I was very afraid to be seen and would not speak up. Even recently, I've been the last person to comment in a group situation but after this Project, I find myself at a workshop right now being one of the most participatory of the group.

It's made a difference... life changing. - Daria H.

Get Video Confidence for just $497

Excited to see

what's next for you!

xo, Sarah

Big Love for Project: YOU

I’ve been in a lot of group challenges and this is the best one I’ve experienced. I could SEE real transformation happening before my eyes. The energy of the group is enticing – everyone – can see them come alive, sparkle. What’s special about what Sarah’s doing is women are participating, showing themselves and being REAL. – Melissa C.

I started to look at myself the way others see me. I’m more confident in myself and it makes me want to go out and do new things. – Katie E.

I’m calm, I can do video without over-thinking it. – Pam V.

Project: You with Sarah Michael was like unfurling the wings of my

soul so it had space to stretch + fly. - Tanya L.

Project_ YOU